The specs are idential: a 24.3 megapixel APS-C sensor, an ISO range of 100-16000, 0.02 second shutter lag, a 3-inch LCD screen, a built-in EVF, 25 AF points, Sony E and A mount compatibility, and 10fps continuous shooting.
Design-wise, the camera’s name and look seems to pay homage to the fact that Hasselblad cameras were used on the moon (and left there). The Italian designs feature handgrips made of real wood, and bodies constructed using carbon fiber, titanium, leather, gold, and other precious metals (these are most definitely needs, not wants, in case you’re wondering).
The Lunar is basically a whole series of Leica-style special edition cameras, with different colors and materials. We hear there’s 47 different looks based on different style combinations.
Here are some more views of the camera:
images and text via Petapixel